Executive roundtable to discuss business potential of location-based information
- Details
- Sunday, 20 January 2013 08:22
John Pickett, VP, Executive Programs for The IT Media Group, will co-host location intelligence solution provider DMTI Spatial's, January 29 Strategic Insight Session on Location Economics, which will be held at Jamie Kennedy at the Gardiner Museum in Toronto. He will share hosting duties with Asif Khan, President of The Location Based Marketing Association (LBMA) and John Fisher, Chairman and CEO of DMTI Spatial Inc.
Building on the success of the first roundtable on this topic, held in November, DMTI, The LBMA and The IT Media Group are expanding the event to provide more participants the opportunity to discuss the ways in which location-based information can help their organizations better identify risk and opportunity.
The November roundtable brought together executives from companies such as Canada Guaranty, Carson Dunlop, Centract and Equifax. You can view video highlights of the November roundtable, showcasing discussions between some of the financial service industry’s top executives.
“Business people are really starting to recognize how Location Economics can add value to existing data to mitigate risk, identify opportunities and improve decision-making in so many areas,” said Pickett. “Participants in our first session were able to identify a range of business opportunities in their own organizations and took away valuable insights that will enable them to take some practical first steps. We look forward to the next session where another group of Canada’s business leaders will discuss the critical role location plays within their decision-making.”






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